Job Opportunity at National Foods Limited: Hiring “Assistant Brand Manager” at Karachi || April-2025
Latest Job Opportunity at National Foods Limited.
We at National Foods are committed to fostering an inclusive work environment that values and supports diversity. We believe that a diverse workforce drives innovation and creativity. Hence, we encourage and actively seek applicants from diverse backgrounds, religions, and abilities, to contribute to our mission of driving positive change in the world. If you require any additional support, we encourage you to advise us at the time of your application for us to better support your recruitment journey.
National Foods Limited is hiring “Assistant Brand Manager “ at Karachi, to support the Brand Manager in implementing the brand strategies and activities for the assigned products in the category in order to grow market presence, brand awareness and increase customer loyalty.
Details are as follows:
Position Title: Assistant Brand Manager
Location: Karachi
Qualification:
- Bachelor’s degree in Business Management
Job Responsibilities:
- Contribute to the development of a comprehensive brand strategy that aligns with NFL’s overall business objectives and target market for the assigned products
- Work closely with the Category Brand Manager to monitor product performance, identifying opportunities for product improvements, and managing product life cycles
- Use data to analyse market trends, understand consumer insights, and the competitive landscape and contribute to identifying opportunities for growth and differentiation of the allocated category
- Work with the team across marketing to develop the brand positioning, messaging, and identify marketing activities that effectively communicate the brand’s value proposition to the target audience
- Ensure that the brand’s visual elements, including logo, packaging, and design are in line with the brand guidelines
- Escalate any potential issues that may affect the brand’s reputation or performance of the allocated category
- Assist in implementing brand guidelines for relevant products and develop all communication and marketing materials in line with the guidelines
- Track the performance of each product in the allocated category, analyse data to measure the effectiveness of marketing efforts and identify areas for improvement
- Support the planning and execution of events, product launches, and trade shows to promote the brand and build relationships with key stakeholders
- Facilitate the execution of promotional campaigns and advertising initiatives
- Assist the Brand Manager with new product launches from product development and testing to marketing and distribution
- Assist in the implementation of digital marketing strategies, including social media management, online advertising, and e-commerce initiatives
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National Foods Limited provides equal employment opportunity (EEO) to all persons regardless of age, color, origin, physical or mental disability, race, religion, creed, gender, marital status, status with regard to public assistance or any other characteristic protected by federal, state or local laws.
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