Khushhali Microfinance Bank Hiring “Brand & CSR Specialist” at Islamabad || July-2025
Latest Career Opportunity at Khushhali Microfinance Bank Limited
Khushhali Microfinance Bank is one of the Pakistan’s first and largest microfinance institution, established to enhance financial inclusion and support low-income households, entrepreneurs, and small businesses. With a strong nationwide presence, the bank is committed to delivering customer-centric, innovative, and sustainable banking solutions aimed at poverty alleviation and economic growth.
Khushhali Bank is currently hiring for the position of Brand & CSR Specialist at Islamabad, and welcomes applications from skilled and motivated individuals eager to make an impact in the microfinance sector.
Details are as follows:
Position Title: Brand & CSR Specialist
Location: Corporate Office – Gulberg Greens, Islamabad
Job Type: Full Time, On-site
Who are we looking for?
- Bachelor’s degree in Business Administration with a specialization in Marketing from an HEC-recognized university.
- Minimum 2 years of professional experience in marketing, preferably with a Bank or financial institution.
Key Responsibilities:
Plan & Develop Marketing, Branding & CSR Campaigns:
- Conceive and develop efficient and intuitive marketing strategies.
- Provide strategic direction for all branding activities of Khushhali Microfinance Bank, under the direction of the Head of the Department.
- Planning and development of branding campaigns (Corporate & Area) including promotions & events with the support of an in-house administrative team as necessary.
- Planning and developing product collaterals/copies/artworks with the support of an in-house administrative team as necessary.
- Provide detailed timelines and budgets for all marketing/branding/training activities.
- Manage advertising, digital, PR, branding and brand activation vendors.
- Develop and execute CSR campaigns that align with the bank’s strategic objectives.
Implementation of Marketing & Branding Plans:
- Execution of all approved ATL/BTL/Digital marketing for KBL to enhance brand image and create awareness.
- Organize and oversee advertising/communication campaigns at conferences, exhibitions and other promotional events.
- Ensure relationships with media vendors and publishers are being maintained to ensure collaboration in promotional activities.
- Evaluate the requirements shared by other departments and coordinate with the agencies to ensure their timely completion.
Monitoring & Budgeting:
- Manage branding/promotional budgets with the approval of the Head of Department.
- Monitoring ongoing campaign spend against the budget, keeping accurate records and highlighting where variances occur.
- Producing an accurate summary of total spending at the end of a marketing campaign.
Corporate Advertising & Event Management:
- Managing all designing activities including Advertisements, Backdrops, Fascias, Posters, Calendars, Brochures, Employees Cards, Greeting Cards, and Souvenirs for KMBL Anniversary, Shields and Certificates souvenirs as per requirements of events.
- Corporate advertising and facilitation to all departments for releasing their advertisements.
To Apply:
Interested and qualified candidates send their updated resume to Careers@kb.com.pk (Mention position title in subject line.)
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