Alkaram Studio Hiring “Digital & Growth Marketing Manager” at Karachi

We are looking for a “𝐃𝐢𝐠𝐢𝐭𝐚𝐥 & 𝐆𝐫𝐨𝐰𝐭𝐡 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐌𝐚𝐧𝐚𝐠𝐞𝐫” at Karachi. Job details are as follows:

𝐄𝐝𝐮𝐜𝐚𝐭𝐢𝐨𝐧: Bachelors/Masters in Business/Marketing

𝐋𝐨𝐜𝐚𝐭𝐢𝐨𝐧: Karachi

𝐑𝐞𝐬𝐩𝐨𝐧𝐬𝐢𝐛𝐢𝐥𝐢𝐭𝐢𝐞𝐬:·

1. 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲 & 𝐄𝐱𝐞𝐜𝐮𝐭𝐢𝐨𝐧
   · Develop and execute comprehensive digital marketing strategies across key channels (social media, email, SEO, SEM, affiliate marketing, and paid advertising).
   · Plan, execute, and optimize performance-driven campaigns to achieve KPIs, including traffic, conversions, and revenue growth.
   · Collaborate with the creative team to produce engaging and brand-aligned content.
2. 𝐆𝐫𝐨𝐰𝐭𝐡 & 𝐏𝐞𝐫𝐟𝐨𝐫𝐦𝐚𝐧𝐜𝐞 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠
   · Own and optimize customer acquisition and retention strategies through data-driven initiatives.
   · Manage paid media campaigns on platforms like Google Ads, Meta (Facebook & Instagram), TikTok.
   · Continuously test and refine ad creatives, targeting, and bidding strategies to maximize ROI.
   · Analyze customer journeys, identify drop-offs, and implement A/B tests for funnel optimization.
3. 𝐄-𝐜𝐨𝐦𝐦𝐞𝐫𝐜𝐞 & 𝐎𝐦𝐧𝐢𝐜𝐡𝐚𝐧𝐧𝐞𝐥 𝐆𝐫𝐨𝐰𝐭𝐡
   · Drive traffic to the brand’s e-commerce platform and ensure seamless user experiences.
   · Leverage analytics tools to track performance and identify growth opportunities.
   · Collaborate with sales and product teams to align marketing strategies with inventory and product launches.
4. 𝐂𝐮𝐬𝐭𝐨𝐦𝐞𝐫 𝐈𝐧𝐬𝐢𝐠𝐡𝐭𝐬 & 𝐃𝐚𝐭𝐚 𝐀𝐧𝐚𝐥𝐲𝐭𝐢𝐜𝐬
   · Monitor and analyze customer behavior using tools like Google Analytics, Shopify Analytics, and CRM platforms.
   · Build dashboards to track campaign performance, engagement metrics, and ROI.
   · Use data insights to propose innovative solutions for growth.
5. 𝐓𝐞𝐚𝐦 𝐋𝐞𝐚𝐝𝐞𝐫𝐬𝐡𝐢𝐩 & 𝐂𝐨𝐥𝐥𝐚𝐛𝐨𝐫𝐚𝐭𝐢𝐨𝐧
   · Manage and mentor a team of digital marketers, ensuring skill development and high performance.
   · Collaborate with design, product, and customer experience teams to align marketing initiatives with business goals.
6. 𝐁𝐮𝐝𝐠𝐞𝐭 & 𝐑𝐞𝐬𝐨𝐮𝐫𝐜𝐞 𝐌𝐚𝐧𝐚𝐠𝐞𝐦𝐞𝐧𝐭
   · Plan and manage digital marketing budgets, ensuring cost efficiency and maximum impact.
   · Work with external vendors for campaign execution when necessary. 𝐐𝐮𝐚𝐥𝐢𝐟𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬:
   · 3-5 years’ experience in strategic planning and data analytics
   · Advanced skills in Microsoft Excel
   · Analytical, problem solving, and organizational skills to manage priorities
   · Excellent communication and presentation skills, both written and verbal in English

To Apply:

Apply now at retail.career@alkaramstudio.com

Please mention “Position Title” and “Location” in the subject line.

Last date to apply: November 29, 2024